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Got Wolverine? Hugh Jackman joins milk moustache campaign
Wolverine just became the latest superhero to join the Body By Milk campaign and wear the milk moustache. Other superheroes who have previously modeled the iconic 'stache include Batman, the Fantastic Four, Superman and the Incredible Hulk.
According to the campaign, the secret to Logan's powers of regeneration isn't the fact that he's a mutant. Instead, it's milk, because "milk contains protein that helps build muscle and a unique mix of nutrients that helps refuel tired bodies after a workout."
The ad will debut in print tomorrow in Rolling Stone.
The Body By Milk campaign was created to encourage teens to drink three glasses of lowfat or fat-free milk every day, eat right and be active to stay lean and healthy.
By SweetPuck at 1:09 PM ON 04/16/09
OMG That's cute!!
By Tekzel at 2:44 PM ON 04/16/09
That is one fit honkey. Im jealous, but too lazy to get off my fat ass and do something about it. I wonder if just drinking more milk will make me grow muscles like that?
By rj472 at 2:59 PM ON 04/16/09
Captain, the gaydar is off the scale!
By darkstrad at 3:07 PM ON 04/16/09
what's up with his right shoulder?
By E at 4:01 PM ON 04/16/09
Thanks for joining the diary propaganda machine Jackman! Yet another reason to boycott this film . . .
By desdemona at 5:50 PM ON 04/16/09
wow. just...wow. Wolverine in a Got Milk ad? That's...blasphemy! And by the way, his right sohulder definitely has something weird going on....
By rkf at 7:28 PM ON 04/16/09
Those are veins and muscles in his shoulder. He went on a supersoldier sort of fitness regiment to get ready for the movie. I imagine that for photo shoots, he probably crash-diets and uses diuretics. That can result in that over-vascular look some guys get.
By rkf at 7:30 PM ON 04/16/09
"regimen" I mean.
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rkf:
"regimen" I mean. ...More »